Choose a focused lineup
Two or three products are usually enough. Pick a range that shows your character, such as one approachable product, one signature product and one that sparks conversation. Bring enough of each so you do not run out early.
Staff for conversation
Guests at a curated festival want to meet the people behind the pour. Send representatives who can explain how the product was made and what to notice. Confirm in advance whether your team may pour, or whether the licensed operator provides servers.
Bring accurate product details
- Product name and style or grape
- ABV, and IBU if you publish it
- Vintage or NV for wine
- Where it was made and where ingredients or grapes grew
- A short, specific tasting description
These details feed each product’s profile in the Craft & Cork Guide, which guests use to find you after the event.
Get logistics in writing
Confirm quantities, package format, delivery window, temperature needs, credentials, insurance, cancellation terms and what happens to unused product. Clear agreements make for a calm day.
Make it easy to find you again
Have a simple sign with your location and where your products are sold. Tell guests whether you have a taproom or tasting room and when it is open.
A note on recognition
Craft & Cork Crown Recognition is separate from festival participation. Entering will be optional, with standards published in advance, and the first Crowns will be awarded at the inaugural Festival in 2027. Read how judging will work.
Questions people ask
Is there a fee to pour at the Craft & Cork Festival?
The proposed model aims for no booth fee, with participation terms set in each agreement.
Do I need to enter the Crown to participate?
No. Crown entry and Festival participation are separate.
How do I express interest?
Use the producer page on the Craft & Cork Festival site.